I've been sorta hinting that i was going to add something new to these pages, and I've been working feverishly behind the scenes to get it ready to go. As a matter of fact, I debated launching it last Friday, but it wasn't really where I wanted it to be.
I had to decide which marketing method I was going to follow. I could follow the path of rushing my product out to meet a self imposed deadline, and correct the bugs later, henceforth known as the BG strategy, or I could wait, let the deadline pass, and work to make sure that the roll out was smooth and problem free, called the SJ strategy. The former leads works if you already have a mno[polistic stranglehold on the market, while the latter works to build interest, resulting in an avid, some might even say crazed fan base.
Obviously, I elected to follow the SJ method, and hold off until I had everything right. Unfortunately, one of the flaws of the SJ technique is that one of the big dogs just might jump out with a similar plan, and when you do launch, you'll look like a pale imitation.
And last week, Instapundit did that very thing.
The big addition to SATB was (and still is) going to be a weekly podcast. I'v been working on builng the opening sequenc, recording family and triends and editing the thing together. It's pretty cool, but isn't quite right yet. I've been teaching myself to use the editing software, along with the MIDI and music editing packages to put the whole thing together. I'm learning a lot, but it's usually the hard way, i.e. "Well, that sounds like a gerbil caught in a garbage disposal. I guess that's not the way to do that."
Anyway, I'm still planning on doing the podcasts anyway, just for the fun of it. But I wanted y'all to know that when I do get them going, it won't be because I'm imitating Glenn. As I've said before, if I decide to imitate anything about him, it will be to find a pretty, intelligent wife.
His car's not bad either...
Posted by Rich at January 10, 2006 3:47 PM | TrackBack